With more than a decade of experience within the games industry, I'm a social creative,
a new media pioneer and advocate for building a more positive online culture.
Social Media Manager & Online Content Producer
I am a swiss army knife of valuable new media skills and talents
I entered the games industry as an independent journalist where I rapidly ascended the field, writing for over a dozen online and print publications before pursuing a full-time career in community management. There, I combined my love for online storytelling and content creation with my passion for connecting audiences. My approach to social media management is heavy on visual mediums and with an emphasis on creating a strong brand voice backed by carefully curated influencers and new media strategy.
From launching alongside start-ups to revitalizing massive brands, to working with celebrity and creating
brand-new online stars, my experience has touched upon every facet of social media management.
Combining years of online community management experience with a lifelong passion for professional wrestling, I revitalized the WWE Games brand with innovative, original content, including the #2KCommentTakeover event which garnered more than 1.1 million YouTube views in under 24 hours.
As a pioneer of broadcast gaming, I was one of Twitch's original hires where I took its audience from 2 million to more than 55 million. Under my management, Twitch's social media presence grew 5x year-over-year on all maintained platforms, thanks to a unique approach in building a brand voice around new media influencers.
Beginning as a tournament broadcaster, I expanded my position to include editorial and marketing projects including a weekly video podcast, special charity events and large scale broadcast management.
As Community Manager for the entire line-up of DeNA / ngmoco mobile titles, I completely revamped its social operations at a corporate level, netting the "Mofo Recognize" award for reaching key milestones in October 2011.
Take a closer look at my cross-discipline approach to social media management.
Let's do great things together. Drop me a line today!